Friday, October 16, 2009

The Great Glyph Experiment Part Fifteen

As much as I spouted on in yesterdays post about how important it is to know your market - and I should have said that included in that, knowing your conpetitors is one of the most important aspects of knowing your market - I have to admit I am learning everyday the ins and outs of the glyph market.

I have now finally added the third seller to my team. Glyph seller #3 (GS3) has taken all the double ink glyphs and exclusively lists these - it took a while to separate them out but its worth while if you have the time to do it.

On GS3 I've raised the fallback price to reflect the higher production costs - and I have decided that with GS3 I will actually attempt to keep my stock up by purchasing my glyphs from the AH (anything under 2g is my purchase price) rather than producing them myself. I decided to do this for a few reasons:
  1. Trying something new - with any market you shouldnt just pick one tactic and use it forever. You might have a method that brings in profit but what if there is another method that brings in more? So you need to experiment. And with just a small number of double glyphs (I'm only running 35 at the moment) its not something that will break the bank if it all goes belly up.
  2. With three sellers now - keeping on top of glyph production is an ongoing issue. Having GS1 and 2 having their glyphs produced using QA, takes around 2 hours. OK this is making about 400 glyphs but its still a sizable chunk of time. Having one of the three able to be self sufficient would be nice
  3. Double ink glyphs cost me around 3 gold to make (OK thats a lie but its my internal price upon which to base everything) whereas single ink glyphs cost just under 2g. Therefore buying glyphs at under two thirds production costs is a lot more viable with double ink glyphs
What I have noticed is that double ink glyphs are actually pretty bad sellers - they arent cookie cutter glyphs in the main so over they are slower sellers.

1 comment:

MarcusMaximi said...

Keeping on track with you :) 2 days ago I did something similar. What I did was create a separate QA group for 2-ink glyphs and set a different threshold price for that group. I am also close approaching the need for a 3rd seller too! And yes, I agree, the 2-ink glyphs are pretty slow sellers. My internal price is a bit higher than yours, with the price of herbs and/or inks on my server forcing me to 2g per ink; therefore 2g50 per 1-ink glyph. Good Luck and Keep up the good work. (ps why can I not press return/enter in this comment box???)

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